China's Technology Innovators by Xiaoming Zhu

Author:Xiaoming Zhu
Language: eng
Format: epub
Publisher: Springer Singapore, Singapore

The AliFinance’s Seven Swords Strategy

Jack Ma has repeatedly declared that he won’t compete with banks, however, Alibaba will engage in areas that banks choose not to. Ma, a visionary entrepreneur and expert planner, has created many new financial services and products, including credit investigation, payment for goods, absorbing, customer guarantees, insurance, payment and settlement, assets management, etc. Theoretically AliFinance has become a fully functional financial organization. And although, many new financial services are being fine-tuned, it’s just a matter of time before they are up and running smoothly.

As is the case in Chinese Kung Fu, Alibaba’s every financial move is one step on the path to total mastery. The ‘seven swords’ strategy integrates different methods all working in concert that step by step consolidate Jack Ma’s dream of a financial empire.

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